Discover what Australian job seekers value most in today’s market. Insights from the Return to Work Survey reveal shifting priorities and how employers can adapt to attract top talent.
As Australia’s workforce adjusts to a post-pandemic economy, job seekers’ expectations have evolved. The Return to Work Survey — gathering feedback from professionals across industries — sheds light on what candidates really value when considering a role.
From work-life balance to professional development, these insights reveal a shift in mindset that every employer needs to understand if they want to attract and retain the best talent.
1. Flexibility is Non-Negotiable
Flexible working arrangements top the list for job seekers in Australia. Whether it’s hybrid schedules, remote options, or adaptable hours, professionals now expect their employers to support work-life balance.
- Key insight: Nearly 7 in 10 respondents said flexibility was a deciding factor when accepting a job offer.
- Employers offering flexible rosters and location flexibility report higher retention rates.
2. Competitive Pay and Transparent Benefits Matter
While flexibility is essential, salary and benefits remain critical.
- Job seekers expect competitive pay packages that reflect market rates.
- Transparency in salary bands and benefits is becoming a trust-building factor.
- Health insurance, paid parental leave, and extra annual leave days are increasingly sought after.
3. Career Growth Opportunities Drive Loyalty
The survey showed that long-term commitment often depends on perceived growth potential.
- Candidates want clear career pathways, mentoring programs, and upskilling opportunities.
- Professional development — especially in emerging tech, leadership, and industry-specific skills — was ranked as highly important.
4. Positive Workplace Culture is a Dealbreaker
Culture is no longer just a “nice to have” — it’s a must-have.
- Job seekers value inclusive, respectful, and collaborative work environments.
- A supportive team and approachable leadership often outweigh flashy perks.
- Diversity and inclusion policies are now a deciding factor for many candidates.
5. Purpose and Values Alignment
Many Australians want to work for companies whose values align with their own.
- Environmental responsibility, ethical business practices, and community engagement are powerful drawcards.
- The survey revealed that younger generations, in particular, prioritise working for employers who make a positive impact.
Final Word for Employers
The Return to Work Survey makes one thing clear: job seekers today want more than just a paycheque. They’re looking for flexibility, fair pay, growth, culture, and purpose.
For employers, this means rethinking job ads, interview conversations, and workplace policies to ensure they align with these priorities. In a competitive market, understanding — and delivering — on what job seekers truly want could be the difference between securing top talent or losing them to a more adaptable competitor.